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San Antonio Fiesta Commission ushers in season at Fiesta Media Day

Fiesta Fiesta kicks off the eleven-day celebration on April 24

Fiesta royalty, supporters, and local dignitaries are gathering Tuesday at the Estancia Del Norte Hotel for Fiesta Media Day to usher in the 2025 Fiesta season.

The Fiesta San Antonio Commission will celebrate a “Fiesta For All” from April 24 to May 4.

The eleven-day celebration, with more than one hundred official Fiesta events held throughout San Antonio, started in 1891 as a one-parade event to honor the memory of those who passed away in the Battle of the Alamo and the Battle of San Jacinto.

More than 2.5 million guests from San Antonio and around the world will attend various events to support San Antonio area charities.

The Fiesta Commission also recognizes nine “Official Fiesta Royalty.” These two “Kings” and seven “Queens” represent diverse organizations and raise money for scholarships and community programs.

Fiesta will officially begin with Fiesta Fiesta presented by Toyota on Thursday, April 24, from 4 to 10 p.m. at Travis Park in downtown San Antonio.

This free admission festival will feature an opening ceremony with a military salute, live music, Fiesta foods and medals.

More Fiesta coverage from KSAT:


About the Authors
Ernie Zuniga headshot

Ernie Zuniga is a veteran TV and media personality in San Antonio and is a community-based journalist at KSAT.

Robert Samarron headshot
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