SAN ANTONIO – NIOSA unveiled three medals and introduced two parade marshals for Fiesta 2025 on Tuesday.
One medal depicts a star piñata, with papel picado hanging from the bottom, highlighting the 14 festival areas.
Another medal incorporates the iconic NIOSA beer cup.
The final medal portrays the “Rain Rock,” representing the festival’s tradition of using the rock to ward off bad weather.
>>> ‘Rain Rock’ counted on to help keep NIOSA dry for 50+ years
This year, the parade will be led by two people who have been heavily involved with NIOSA preparations.
Jennifer Fraga, the downtown operations special projects manager of events, and Bobby Magee of Escalera Capital were announced as the 2025 parade marshals.
Fraga said it is her 10th year directly involved with NIOSA.
“I like to be in the background, I like to help ... It is my pleasure to be alongside with you all and help however I can,” Fraga said.
Magee is a managing partner with Escalera, which owns Villita Assembly Hall.
“I love the Assembly Hall because it has such potential for us to positively contribute to San Antonio,” Magee said. “So just very, very thankful to be working towards that with people like you all.”
NIOSA planners also announced the festival will serve products from Glazer’s Beer and Beverage this year, including the distributor’s top brand, Miller Lite.
>> Fiesta San Antonio 2025 dates: A list of major events we’re looking forward to
Medals are on sale now and are available for purchase at:
- NIOSA office at 227 S. Presa St. The office is open 9 a.m. to 4 p.m. on weekdays.
- A “Drive-Through Medal Sale” from 11 a.m. to 2 p.m. on Saturday, Feb. 1, and Saturday, Feb. 8, at the front porch of the NIOSA headquarters at 227 S. Presa.
- Monarch Trophy Studio’s website.
- At souvenir booths during NIOSA.
NIOSA, otherwise known as Night In Old San Antonio, is scheduled for April 29 through May 2 at La Villita. Grounds will be open from 5:30-10:30 p.m.
Fiesta, the biggest party of the year in the Alamo City, will kick off April 24 and last through May 4. Over 11 days, there will be dozens of festivals and events, such as Fiesta’s signature parades.
KSAT will offer live coverage of Fiesta 2025’s biggest events.
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